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DESIGNBOOM
MART 
PIPE
DREAMS

Project Brief

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The Interior Design Show has invited back Arc & Co. Design Collective to produce the architectural structure of a third consecutive Designboom Mart. For the previous two years, deliverables were smart and budget/eco-friendly spaces that showcased 30 designers from all over the world. The Designboom Mart pop-up was becoming an IDS fixture, and Arc & Co. was settling in as its designers. Time and budget, as always, were primary obstacles. When it came to the look and feel of the exhibit, a completely fresh conceptualization was in order. Never looking backwards, we wanted to push ourselves to be innovative with materials, concept and execution.

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Exhibit Design, Exhibit Fabrication Drawings, Exhibit Design Fabrication and Project Management, Exhibit Graphic Design

Design Solution

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Having learned from 2014’s showing, Arc & Co. Design Collective knew the approach needed to be stripped back. Business look pulls focus. Ideation revolved around minimalism, cutting out excess, but maintaining texture and interest. PVC pipes which are made for building and exhibition design were successfully sourced. To give each designer their own space, walls were incorporated in the structure. Each designer had their own booth, strongly defined. The PVC piping had the added bonus of being very quick to build and tear-down. They were also re-usable, a point of particularly interest,  as we aim to create sustainable designs with little to no waste. Graphics were kept very minimal, twisting in some complexity in the form of optical illusion. Appearing identical to the 3D piping, graphics informed a continuous expansion in the large space. The minimal take on this year’s Designboom Mart brought international designers to the forefront of audience focus.

Schematics

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Project Statistics

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EXHIBITION LOCATION:

Interior Design Show (Toronto, Canada)

SQUARE FOOTAGE:

2000 sq. ft.

EXHIBITION DURATION:

January 22 ­­­— 25, 2015

TOTAL DESIGNER STALLS:

30 Stalls with Storage

EXHIBIT DESIGN

CASE STUDIES

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